Adapting Your Art Style to Client Briefs
with Loe Lee
1h 23m — 9 Lessons In English
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$20.00 OFF
If you’ve ever been told, “Your style is not the right fit for this project,” you’ve come to the right class.
Join muralist, illustrator, and designer Loe Lee as we learn how to apply our own unique creative style to client briefs to help you land more projects and increase your services and capabilities as an artist.

With Loe’s wealth of personal experience developing a comprehensive scale you can apply to your own work, you’ll come out of this class with a fresh sense of confidence and a new set of techniques on how to adapt your personal art style to an expanded range of commercial briefs.

Loe will walk us through a real-life illustration and mural project she completed for a daycare in Chinatown, New York City. In 7 lessons, you’ll learn:
- The Magic-Reality Scale
- Merging You & Your Client’s Vision
- Rough Concept Sketches
- Refine Approved Sketches
- Color Palette & Color-Blocking
- Linework
- Shading & Texture
→ A digital illustration tool of your choice or sketching and drawing materials
Loe Lee
Loe Lee is an illustrator, designer, and muralist in New York City with a love for visualizing everyday stories with a splash of magic. In her past life, she was a senior designer, helping develop brands for Fortune 500 companies. Today, her experience in branding and strategy helps her draw out the core message of a project and develop it into something beautiful, illustrative, and meaningful. She's had the honor of creating whimsical scenes for clients like Grubhub, Chinatown NYC, Adobe, and Viacom and is represented in the US by Rapp|Art. Some other things she cares about include: good books, mentoring minorities on creative career choices, and finding amazing noodle spots.